Targeted Press Release Distribution

Getting your news in front of the right people is what makes a press release successful. We connect your story with journalists, editors, publishers and media outlets that actively cover your industry, location and subject matter.

Reach the Right Journalists

How Our Targeted
Distribution Works

Every campaign is managed by a dedicated PR specialist who researches relevant journalists, publications and media contacts before your release is distributed.

Rather than relying on generic mailing lists, we build a bespoke media list based on your industry and niche, geographic target markets, news angle and editorial relevance, plus keywords and topics journalists actively cover as well as publications and journalists you would like to target

Submit

Our simple pay-as-you-go platform lets you upload your press release, choose your target industries, select geographic regions and schedule your preferred distribution date.

Build

Our PR team researches and creates a bespoke distribution list using our global database of over 1.8 million journalists, editors, bloggers, broadcasters, influencers and media contacts.

Publish

Once approved, we’ll distribute
your press release directly to your targeted media list. You can also add guaranteed publishing add-ons to your campaign.

Report

You will then receive a full distribution report and any guaranteed links once the campaign is complete.

Why Choose Us?

We help businesses of all sizes get their news distributed, syndicated, and featured on high-authority news websites and media outlets.

Dedicated Support

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TALK TO AN EXPERT

Solutions Focused

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SOLUTIONS

Flexible Pricing

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PRICING

Efficient Delivery

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GET STARTED

More Than Distribution

An extension of your marketing or PR team

Before distribution, every press release is reviewed by our in-house editorial team to ensure it meets professional media standards. We’ll check for newsworthiness, accuracy, structure, editorial quality and media suitability. If improvements are needed, we’ll work with you before your release is distributed.

Distribution Bundles

Save More When You
Publish Regularly

If you distribute multiple press releases throughout the year, our Distribution Bundles offer excellent value.

Clients who order a PR bundle receives:

  • A dedicated account manager
  • Flexible press release credits
  • Credits valid for up to 12 months
  • Priority campaign support

Need something more bespoke? Our team can create a custom distribution package tailored to your organisation or agency.

“PR Fire has transformed the way we run PR. More coverage, better quality, less hassle.”

PR Pricing That Works For You

Simple, transparent pricing with no contracts, hidden fees, or unnecessary complexity.

Press Release Distributions

£95+VAT

USD Price $150

  • Targeted Media Distribution
  • Dedicated Campaign Manager
  • Regional Media Outreach
  • Global Media Targeting
  • Distribution Reporting
  • Bulk Discounts

PR Writing & Distribution

£290+VAT

USD Price $330

  • Dedicated Campaign Manager
  • PR Consultation Call
  • Professionally Written PR
  • Bespoke, Tailored Media List
  • Global % Regional Outreach
  • Industry-Specific Titles

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£POA

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Testimonials

Client Experiences that Speak for Themselves

4.8Google reviews
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Sarah MitchellHead of Marketing, TechScale Ltd
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Sarah MitchellHead of Marketing, TechScale Ltd
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Sarah MitchellHead of Marketing, TechScale Ltd

FAQs

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How much does a press release distribution cost?

The cost of our press release distribution service starts at £95 plus VAT and includes one category and one region. Additions can be purchased for £25.  If you need a professionally written press release, the price starts at £200, and our guaranteed media publishing starts from £45 plus VAT. 
View our full price list here 

Is this service white-labelled?


We’re able to offer a white-labelled service to our clients to ensure that the PR Fire name and/or branding does not appear associated with the content we distribute. Speak to your campaign manager once you have made your order. 

How long does a press release distribution take with PR Fire?

We offer same-day press release distribution Monday through Friday for orders received before 3 p.m.
Once your order is confirmed, our team will review your press release and create your custom-built media list. If your content meets our editorial guidelines and doesn’t require edits, we will distribute it promptly. If further proofreading or adjustments are needed, this may delay distribution.

What’s included in my distribution report?

Once your distribution campaign is complete, you will receive a distribution report containing the following information for each media contact to whom your press release was distributed: Name, Job Title, Outlet, Visits Last Month, Circulation, Audience and Frequency.
24 – 48 working hours later, you will receive a follow-up report containing any guaranteed publishing placements you have ordered.

Do you offer discounts on bulk orders?

Yes – By purchasing a bulk distribution package, you can make some BIG savings that will really impact your marketing budget. Once purchased, credits remain valid for 12 months.
We offer press release distribution bulk bundles of 5, 10, 12 or 20 
Or we have PR write and distribution bundles of 5, 10, 15, 20 
We are also happy to create a tailored bundle solutions

Can PR Fire boost my SEO?

Yes, we have SEO specialists dedicated to building campaigns and bundles to boost your brand’s SEO as well as build an authoritative backlink profile.
Speak to a member of the team today to find out how we can help you.

How many media contacts will my press release be sent to?

We have an active 1.8m media database covering journalists, bloggers, influencers, and podcasters in 200 countries. Our goal will always be to create a custom media list for each campaign we work on.
We prioritise relevancy over list size, but typically, each list will contain approximately 500 contacts. We use the press release content, key search terms, your guidelines in the industries and sub-sectors of those industries, and geo-location preferences to build the list for you. We’re also happy to take any suggestions from our clients on publications or journalists they’d like to target to ensure we’re including those, too.

Can PR Fire boost my visibility in generative AI search

Yes, we have dedicated experts who are on hand to help build and optimise your content to have more visibility by AI and generative search 
Speak to a member of the team today to find out how we can help you.